Jersey Cancer Relief

As a small but established Jersey charity, Jersey Cancer Relief (JCR) came to us for some updated literature to coincide with their 50th anniversary.

Having recently had a new logo created, they wanted some leaflets and posters developed.  We applied a strong supportive tone of voice to the brand creating new headlines and strap-line, as well as a new suite of images which complemented JCR's colour palette.

A ‘50th anniversary’ logo was developed to be used across the brand for their anniversary year, and also as a pin badge to be given out to supporters of the charity. 

The new literature will be displayed at various health locations across the island.