Say hello to 'Fabulous'

Brand Identity, Brand Elements, Signage, Social Media Campaign.

Did you know there is a new destination boutique opened here in Jersey, and it’s fabulous.

We loved working with owners, Yvonne and Sharon, on their branding. 

To give the brand an elegant and a classic style, we chose a serif typeface for the logotype, adding curvy ligatures for a sophisticated, modern twist. To utilise how the logo could be used, we created a circular logo mark which showed the logo off better on items such as stickers and social media. This was then accompanied by a hand-drawn chic, stylish illustration of a lady who encompasses all that is 'Fabulous'.